ARMADA - Co-Founder and Executive Producer
As co-founder of a 100% women-owned company, it was an important part of the company mission to elevate young women directors and promote diversity in the production industry through diverse hiring practices across the entire crew on every project. On set for Man Repeller x Olay, our clients, talent and crew were entirely women as our clients shared our goal.
This project in particular championed women who work and have flourished in male-dominated industries... with a crew of women who also work in a male-dominated industry.
We produced both the live action shoot and post for this project.